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- Books sold out at SXSW. The certification cohort is still open. Tomorrow the price goes up 50%
Books sold out at SXSW. The certification cohort is still open. Tomorrow the price goes up 50%
Our 5th SXSW workshop sold out — then kept selling. Twice the room this year. Still twice the people waiting outside.
Our 5th SXSW workshop sold out — then kept selling. Twice the room this year. Still twice the people waiting outside.
SXSW 2026 Bookstore Sold Out of UX for AI Books
One book left on the table by the end — and that's the one we got to sign. (It was next to Gavin Newsom's. His stack didn't move. Just saying.)
Funny story: the last book sold just when we got there -- we had to beg the kind buyer to let us pose with it in front of the yellow SXSW 2026 background.
Book is included in the cohort pricing: $197/month × 3 months. Goes up 50% tomorrow.
Keeping this cohort intentionally small. This is not a 100-person lecture.
If you've been watching from the sidelines — this is the time.
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